THE BRAND ALLEON
ALLEON is fashion label that reflects today’s multicultural society by interpreting diverse cultural heritages of Western and African countries and transfers it into new fashion trends and styles.
ALLEON’s fashion items perfectly blend in the richness of African textiles into contemporary western fashion trends. This unique mixture of traditional African high quality “wax fabrics” and the latest international trends symbolizes the cultural mix in today’s society.
Making use of simple yet unique century-old African garment tradition techniques and introducing them to the modern world is what makes ALLEON so special. Using African inspired fabrics allows ALLEON to make use of the richness of beauty expressed through colors, prints and cuts.
Thus, ALLEON pays homage to the beauty, spirit and soul of African providing their customers with a highly diversified range of premium „Pret-a-porter“ quality fashion items, from sophisticated, classical and upper garment to urban street garments, including footwear and accessories.
ALLEON provides its customers with high quality items at affordable prices so that extraordinary and unique fashion becomes accessible to everyone.
Created in 2013, ALLEON is a Collaboration of young, talented and highly motivated individuals that are willing to change the world. Not only do we want to introduce African fashion to the world but also establish ourselves in the international fashion world and become an important component, helping to change people‘s perspective of African fashion by adjusting it to the modern day and make it suitable for daily use.